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Digital Marketing Manager

Birmingham

Proximity Recruitment are searching for a talented Digital Marketing Manager (circa £50,000 + Benefits) to join a thriving, regional retail business in the West Midlands.The successful Digital Marketing Manager will be responsible for articulating and executing a strategy, updates and developments that grows sales and profit for the website, drives footfall into the stores, and increases brand awareness.

This position is in the office, near Oldbury, 5 days a week.

Responsibilities include:

Working closely with the Directors and external marketing agencies to interpret and implement agreed digital marketing strategies across all marketing channels.

Strategy and direct involvement with developers and agencies to implement changes and updates to current CMS.

Working in a digital acquisition role and seeing over all channels of acquisition including paid media, organic, affiliate and third party.

Manage all online activity in relation to traffic acquisition, sales, conversion and testing and reporting outcome.

Managing the team to improve quality and traffic acquisition.

Research market to discover new trends and technologies to improve digital performance.

Analyse various data to deliver data driven strategies to deliver top performance and achieve KPIs.

Directly responsible for PPC, SEO, and organic Social Media performances.

Driving new customer acquisition through the right mix of digital marketing channels.

Shaping and delivering the acquisition strategy to drive on/off-line traffic and sales and improve the customer experience.

Lead a small team.

With top of the range products and an experienced SLT this opportunity would suit a Digital Marketing Manager capable of tactical delivery & strategic thinking. The ideal candidate will have retail or B2C experience across multi-channel digital. Please don’t hesitate to apply for more information.

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Digital Marketing Manager jobs in Birmingham

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