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Marketing Executive

London

Marketing Executive

London or Winchester

Your award-winning international financial services consultancy is well known in their industry. A company that values their biggest asset… its people. Who advise one quarter of the FTSE250 and half of the FTSE100 firms.

You will be part of a well-respected, successful and growing business development team of circa 35. The team leads and implements all marketing, sales and client development programmes and plays a key role in developing and delivering the firm’s strategy.

With the team you will help to deliver integrated and impactful campaigns. You will work on a range of marketing plans and campaigns including content, events, client relationship development, and brand driven campaigns. This role has huge scope to develop along with the skills and interests of the successful candidate.

Key Responsibilities

Work with partners and other members of the BD team to deliver effective marketing and BD plans and activities, using a wide range of tactics and channels

Execute and manage a variety of BD activities, such as events, webinars and podcasts, market research, literature and report production, content drafting, award submissions, internal and external communications, and lead generation

Manage the delivery of projects and tasks including taking briefs, diary management and logistics, follow up, measuring return on investment, and ensuring internal stakeholder buy in at all stages

Develop integrated and innovative marketing and sales support campaigns which reach the right people with the right message at the right time

Support the campaign delivery aspects of the brand campaigns, working closely with the Marketing Communications team

Draft marketing and sales support materials (working with partners where appropriate) such as emails, flyers, briefing notes, web copy, brochures, event literature, presentations, social media posts and blogs

Work with specialists in the team (eg PR, digital, design, CRM, events) and external agencies and suppliers where appropriate to deliver successful results

Monitor competitor activity and produce regular competitor updates

Skills and experience

Prior experience in a business development / marketing role, preferably within B2B professional or financial services

An understanding of when and how to use a wide variety of tactics from across the marketing mix to increase the external profile of the business which may include events, digital, thought leadership, content, market research, communications, product and message development, client targeting, acquisition and development

It would be desirable if you have;

An understanding of financial, actuarial, consulting, investment and insurance markets would be valuable

Partnership experience

Experience and ability to use CRM databases, webinar platforms (ON24 in particular), content management systems and email marketing tools

Basic understanding of design software (ie InDesign) would also be useful

What’s in it for you?

Core benefits package includes:

For you:

Professional study support (where applicable)

Access to internal Wellbeing, LGBTQ+, Multicultural and Women’s networks

For your family:

Life assurance, income protection, enhanced maternity/paternity/adoption and shared parental leave

For your health:

26 days annual leave (pro-rata for part-time working) plus bank holidays (most of which can be taken flexibly!) with options to buy & sell holiday

Private medical insurance

Discounted gym memberships, critical illness and dental insurance through flexible benefits

Eye care vouchers

Cycle to work scheme

Digital GP services

For your wealth:

Competitive pension scheme

Discretionary bonus scheme

High street discounts

Season ticket loans

For others:

Volunteering opportunities

For the environment:

Electric vehicle salary sacrifice scheme (qualifying period applies)

Apply

Create Email Alert

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Marketing Executive jobs in London

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