Marketplace Director
London, England, United Kingdom
PHD is a growth-focused media agency driven by innovation and creativity.
Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.
Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.
Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.
Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.
https://www.phdmedia.com/
Working in collaboration with the Global Digital Director and channel specialists this individual is responsible for being an agent for change with respect to unlocking the digital marketplace opportunity for Diageo. Extracting new value from the marketplace across Diageo’s proven, potential and proven partners.
Leading the TMP evolution and transition to a more regional driven and nuanced program, this individual will drive priority market expansion projects. Delivering against the Programmatic Directors programmatic expansion methodology for lagging markets and driving channel specific (e.g audio, ctv, etc) sprints. Collaborating with media and data operations to manage inventory growth targets and the efficiency unlock they deliver.
An expert in global media landscape trends and a key partner to Diageo responsible marketing lead they will have an in-depth knowledge of the alcohol ad policies and brand suitability guidelines.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [email protected] to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.